The No. 1 Thing You Should Try Selling to Existing Customers

The No. 1 Thing You Should Try Selling to Existing Customers

access_time Jun/01/2017

On this episode, Entrepreneur Network partner Chris Haddon of Hard Money Bankers interviews entrepreneur and mentor Trey Lewellen on topics from business in China to marketing strategies to morning routines. Learn the mindset, tips and tools Lewellen suggests for creating an efficient business model. What is the best way to start your day? How can you differentiate yourself within a crowded niche market? What should you focus on trying to sell to your current customers?

Watch the video to learn Lewellen's answers.

Related: Should You Write a Book?

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

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4 Simple Ways to Communicate Better With Your Customers

Communication is at the heart of human interaction, and it can make or break a business. Being able to communicate effectively with customers can lead to increased sales, repeat business and referrals. On the other hand, not being able to can quickly lead to decreased sales, frustrated customers and negative word of mouth.

So one big question facing businesses in this ever-more-connected society of ours is: How can businesses improve their communications with customers in order to grow and thrive?

Well, the place to start is to improve the experience people have when they call your business. Because, whether you realize it or not, while phones may feel like an outdated way to communicate, one study concludes: “Phone calls are still the primary channel for customer communications: Social media channels handle just 3 percent of all customer communications, compared to 68 percent who contact customer service by phone.”

That means even in an increasingly tech-savvy world, the telephone is still one of the most important mediums of communication between a business and its customers and prospects.

With that in mind, here are four ways to improve customer experience and communication over the phone so you can drive business and improve customer happiness.

We’ve all heard that first impressions are everything, and business is no different. In fact, first impressions are even more important for businesses because prospects can easily send their business to your competition if they decide they don’t like their initial interaction with your company.

One of the easiest ways to botch your business’s first impression is to simply not answer your phone correctly. More specifically, if you’re getting a decent amount of calls on a daily basis and you don’t have an automated system that communicates with callers effectively, it can damage your business more than you may know.

Another study found that “more than eight in 10 consumers (83 percent) say they will avoid a company or stop giving it business after a poor experience with an automated phone system.”

For many businesses, the first point of interaction with a customer will occur over the phone, so the most effective way to ensure better communication with customers is to put a professional automated answering service (called an auto attendant) in place.

A quality service will answer your customer’s calls quickly, with a friendly and professional voice, and route them to the appropriate extension so they’re connected with the right person the first time.

This takes a huge burden off the shoulders of office personnel, makes for a much smoother and effective communication experience and leaves first-time callers feeling good about their initial interaction with your business. Of course, the key to achieving the benefits of an automated answering system is to make sure it’s developed with customer experience in mind.

Consider two research findings cited by Help Scout: “75 percent of customers believe it takes too long to reach a live agent.” And, “In the last year, 67 percent of customers have hung up the phone out of frustration they could not talk to a real person.”

This isn’t exactly a revelation, it is something many businesses still struggle with. The bottom line is, people hate holding for longer than a couple of minutes, so take steps to ensure all calls are being routed to the appropriate person or voicemail in a less than that.

Again, a good automated answering system will help limit hold times when setup properly. Another step to take is to use a phone that makes a sound to signal when someone has been on hold for a certain amount of time. This may seem like more of an annoyance than a useful business practice, but it will help ensure no caller is left hanging on the line too long.

So work on putting the right processes and technology in place to ensure callers aren’t placed on hold for long periods of time. It’ll help your business in the long run.

Customer service is one of the main forms of communication between a customer and a business, so your business can’t afford to drop the ball. A recent survey found that 78 percent of consumers have bailed on a transaction or not made an intended purchase because of a poor service experience.

In other words, when communication breaks down over the phone, people take it personally, and they tend to not give you their business.


Improving communication with customers extends to the language your company uses in conversation with them -- even to having real conversations at all. That means having telephone interactions that are less scripted and that use less transactional language. To start, try to frame your language in a positive way rather than a negative one.

For example, the site Help Scout cites the following routine customer service statement as negative language: "I can't get you that product until next month. It is back-ordered and unavailable at this time." To recast the same information in a more positive light, the site recommends something like this: "That product will be available next month. I can place the order for you right now and make sure that it is sent to you as soon as it reaches our warehouse!"

Customer service departments should also give teams the right tools, ones that offer better customer insight. Phone systems nowadays have the ability to sync with customer relationship management (CRM) tools like Salesforce, giving your support team access to customer information, such as their purchase history and recent interactions with your business online and over the phone. All will help them better serve your customers in the moment.

Companies should refocus their customer service teams on becoming a customer's ally in resolving their issue, rather than on trying to hit metrics. Businesses often let metrics get in the way of actual problem solving. Instead of trying to beat the fastest support time, focus on engaging customers in a meaningful way, ask them what their problems and expectations are, and go at the problem as a team rather than working against the customer to solve their issue.

Communicating better with your customers will co-create better experiences that leave them more likely to buy from you and refer business to you.

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Medium Is the Solution If You Want to Blog Without Any Overhead

HubSpot claims that it is essential for any business to blog. One of the reasons being is that B2B marketers that use blogs receive 67 percent more leads than those that do not.

If you’re considering blogging but don’t want to deal with hosting, design issues and building a new audience, Medium is here to help with your content marketing efforts. Medium is a sleek, beautiful social blog-publishing platform that allows users to start blogging right after registering. A lot of companies that were slow to add a blog to their websites found Medium an easy way to begin. 

Medium was launched in August 2012 by Twitter co-founders Evan Williams (who also co-founded Blogger) and Biz Stone. The interface boasts a full WYSIWYG (What You See Is What You Get) in all its glory. After posting an entry, the service encourages sharing content to Twitter and Facebook.

Since you can only sign up for Medium using Facebook or Twitter credentials, your followers on those platforms are automatically notified of your Medium. Every new blog on Medium comes with a nice “built-in” audience of your own.

Medium also borrows some great features from Reddit and Tumblr in that posts can be “upvoted” by “recommendations” (similar to Facebook’s likes) and tagged to show under specific categories. When a reader highlights a portion of the article, they can leave a comment right next to it (it won’t interfere with your writing but will help to have truly relevant conversations) or tweet that text snippet out (kind of like “Click to Tweet” button).

Medium’s minimal design and capabilities force writers to focus on quality content without hiding behind calls to actions, fancy videos and color choices. Readers appreciate that the experience is easy on their eyes.

Medium is a good and growing platform. The audience is more focused and appreciative, kind of like Reddit of the past when the Reddit community was not keen of self-promotional posts. You can have occasional promotional posts. Medium allows you to import stories from other places on the Web (but please share your own content), so it might help you to give your main blog’s content a boost. Yet, if this is all you’re publishing, don’t waste your time on Medium.

If you feel like you have lots of knowledge, tips and insight you want to share, give Medium a try. My best advice would be to focus on quality of your content and its usefulness. There are really not a lot of distractions, you don’t need to know any code whatsoever – everything is taken care of for you.

Treat it similarly to LinkedIn Pulse if you’re publishing on there as well. Besides content marketing, Medium helps to build thought leadership and establish authority, not to sell two toasters for the price of one.

While Medium is very simple in its presentation, that doesn’t mean you should not include any imagery in your posts. In fact, striking relevant images would enhance otherwise simple black and white appearance. So, the relationships between images and written content on Medium goes both ways -- images enhance the readability, and otherwise plain text makes the images stand out. Make sure that they’re high resolution and choose photos that are at least 900 pixels, or 1000 pixels for the header image. Keep in mind that horizontal images work better than vertical as well.

The home page features the most popular stories as well as articles handpicked by Medium staff, so if your content ends up landing a spot there, the chances of it going viral are high.

Some people treat it as their personal blog where they share their thoughts, some treat it as another platform to build influence on by sharing industry insights, some use it as a collection of interests, posting DYI projects and recipes. Whatever you decide to focus on, Medium’s non-invasive nature will help you get in the habit of blogging and creating long-form content.

Indeed, Medium found that posts with word counts of 400 and higher generate better responses. You can also receive feedback on your writing and submit it to appropriate publications or “Collections.”

Overall, Medium is a great place for you to journal your thoughts, get into habit of writing, or push your content a bit further. Whatever your reasoning is, Medium creates awesome writing environment without any overhead.

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Why Travel Should Be a Top Priority for Every Entrepreneur

Many of us think of travel as a frivolous activity, and while sometimes it can be just that, it is so much more. There are a ton of tangible benefits to traveling -- especially if you typically lock yourself up and dedicate every moment to the operation of your business.

Here are a few reasons why stepping outside the office can be a good thing for your health and your business.

Stress, when left unattended, can lead to depression and heart problems. Travel, whether for business, pleasure, or both, helps you to release stress. This is because it takes you out of the office and the broader environment that compels you to work all the time, while affording you some much-needed downtime, thus improving both your mental and psychological wellbeing.

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Inspiration often requires a broad intake of influences -- something that's just not possible when you are not laser-focused on work.

When you leave the work environment and travel, the stimulation your new environment provides can often help you gain fresh insight on the world around you. Events you attend or people you meet might inspire you to you see the world from a new angle. I have traveled enough to realize that every flash of inspiration, if channeled properly, can benefit your business in some way.

It isn't about what you say, it's about how you say it. We all know the addage, but it's true -- tone of voice, body language, the faces you make and the way you speak all contribute to what people understand from you.

All these are especially important when you find yourself in foreign territory where you have to contend with language constraints and differences in culture. Such a situation will force you to find creative ways to get around them. As an entrepreneur, learning the art of effective communication abroad can help improve your overall rapport with your employees (especially if they are from different cultures), investors and customers.

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Some of us prefer to do things solo; however, traveling in a group is one way to make sure that you gain more experiences than you would have alone. It also allows you to get some much-needed family time. 

When you do everything together as a group, the others serve as extra pairs of eyes. They will often see and hear and do stuff that you did not do and your interactions with them will provide more insight than your singular experience ever could.

Going with a group also means you will sometimes have to rely on their strengths and give up on your own desires for the betterment of the group. This will help you bond as a team or family and further drive home the point that selflessness can only be a positive thing.

Making new friends and business partnerships in new places can mean more than just insight. It could also mean that you will not have to check into a hotel when next you visit the area.

You could also leverage business connections you make in this way when you want to expand your business. Your connection on the ground can use his local knowledge to help you do all the necessary research and legwork and help you settle into a new territory.

8 Reasons a Powerful Personal Brand Will Make You Successful

As an entrepreneur, you are often forced to make spur-of-the-moment business decisions, follow up potential investors and constantly hustle. When was the last time you had time to sit and think?

Traveling affords you the necessary time to reflect and meditate. Find something to do to take your mind off work, whether you are just sitting on the top of a mountain, fishing by a lake or basking in the sunshine. These kinds of scenarios can trigger your mind to come up with new ideas to help your business and personal life.

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The 5 Biggest Influencer Marketing Myths That Won't Die

Whom would you rather get advice from: a close friend or a brand? The answer for most people is, obviously, a friend. And, given the ever-widening transparency on the web, the definition of "friend" is expanding to include influencers.

Influencers have serious power over audiences. In fact, according to Adweek, 49 percent of people say they rely on influencers' recommendations when making a purchase decision. That's a huge opportunity for your brand.

If your brand can tap into influencers' power, you'll make a big impact on your audience, generate more leads and drive more sales. On average, businesses generate $6.50 for every $1 they spend on influencer marketing.

"In many respects, influencers are key to making sense of the billions of pieces of content and words that are published throughout social media services," marketing consultant Mark Evans has said. "They are the ones we follow, trust and ultimately help decide what will succeed or fail."

But influencer marketing isn't an easy feat for any brand. You have to make the right connections and approach your audience with a partnership that feels authentic, or risk losing out to competitors.

There is so much information out there on how you should be doing your influencer marketing strategy -- but not all of it is accurate. Here are five of the biggest influencer marketing myths many brands still think are true:

1. Influencer marketing is expensive.

As humans, we're hard-wired to favor instant results. We want what we want, and we want it now. But, in marketing, the greatest payoff doesn't usually come right off the bat.

Many marketers invest the major proportion of their time and money in paid media. There, it's easy to define and gauge results but paid media don't always give you the results you want. Many are hesitant to invest in influencer marketing because they think they'll be paying a lot for little reward, but it's actually the opposite.

If you're targeting big-name celebrity influencers, there's no way around it -- you'll be shelling out a lot of dough. So,you're actually better off working with organic, niche influencers. These are the ones who can do more for your brand and will cost much less to work with.

2. You must provide influencers monetary compensation.

While cost is definitely a factor to consider when ramping up your influencer marketing strategy, it may be less than you think. Not all influencers will require payment for a partnership with your brand.

Compensation is one of the most hotly debated topics rwith influencer marketing. How do you negotiate a deal that respects the influencer's time and contributions, while still maintaining an authentic relationship?

For most influencers, money is not the most important part. No matter how much you offer, if the partnership doesn't make sense for this person's audience, he or she won't accept it. So, make sure you target influencers whose expertise, values and interests align with your brand's. This will ensure the most mutually beneficial partnership.

Compensation can also mean different things to different influencers. While some will want monetary compensation, others may want less tangible benefits. Consider offering an inside scoop on your company -- or perhaps point out that your brand can help widen the influencer's reach.

"The best reward for the influencers is one that isn't necessarily money or tangible perks.Often, being seen as influential by their peers will be enough motivation," says Tonia Ries, SVP and executive director at Edelman Square.

3. FTC compliance isn't important.

It can't happen to your brand, right? Wrong. Federal Trade Commission egulations requiring influencers to disclose paid sponsorships could result in big consequences for your brand if you don't follow them precisely. The result could be thousands of dollars in fines.

While 88 percent of marketers in a report by Linqia said they made sure influencers disclose sponsored content, 12 percent indicated they still do not comply with FTC guidelines.

If you're one of the 12 percent, it's time to step it up. Whether you're a big brand or a small mom-and-pop shop, if you're paying someone to promote your brand's products and services, that person must disclose the sponsorship.

4. The more followers an influencer has, the better

Not all influencers are created equal. Take Kim Kardashian, for instance. She has one of the largest social media followings ever, but does that mean she's the right sponsor for a tractor brand? Probably not.

"Stop 'big name hunting,'" says Joe Chernov, vice president of marketing at InsightSquared."They're all ego-trapped out. Focus instead on next-generation leaders and you'll have them all to yourself."

While Kim Kardashian does have a huge number of followers, not all of those followers are going to be the right audience for your brand. In fact, teens are seven times more emotionally attached to YouTube personalities than to traditional celebrities. So if you're looking to target teens, it wouldn't even make sense to work with a big celebrity.

Instead of follower count, look at the followers themselves. How engaged are they? The more engaged they are, the more likely they will be to take action.

When searching for an influencer to work with, make sure the influencer has a voice in your industry and that your audience trusts that person. If they're a leading tractor blogger, that partnership will make more sense for your tractor brand.

"People are overwhelmed by information density and look to social proof for guidance on who to follow," says Mark Schaefer, social media marketing consultant. "But, in the long term, lasting influence comes from trust, not your number of Twitter followers."

5. Measuring the ROI of influencer marketing is impossible

Defining success is one of the biggest challenges marketers face -- especially when it comes to influencers. Last year, 86 percent of marketers, according to one survey used influencer marketing and most planned to double their investments in 2017. But 78 percent of those marketers said that determining the ROI of influencer marketing was going to be their top challenge for 2017.

What's important here is that measuring ROI doesn't have to be difficult. With the right metrics, discovering whether or not your influencer marketing program is successful is feasible.

You must start, though, by defining your goals. This will help you determine which metrics to measure. Do you want to increase brand awareness? Track social shares and engagement? Looking for your audience to take a specific action? Looking to track click-through rates and conversions?

When asking influencers to share content, use special tracking links so you can see how many clicks the influencer specifically gets on that content.

When it comes to tracking data, the important thing to remember is not to track everything. If you try to gather too much information, you will quickly become overwhelmed and not know what any of it means. But ,by focusing on a few key metrics, you can pinpoint where you're finding success and where you need improvement.

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24 Digital Marketing Agencies That Specialize on Entrepreneurship

With the ever changing landscape of digital marketing, it is important to know which digital marketing agencies are making waves in their industries. These entrepreneur led agencies know what it takes to succeed, and continue to prove themselves as dynamic, results-driven agencies who are at the top of their game.

Look out for this list of agencies who we recommend keeping on your radar this year as they continue to blaze the path of success.

1. Clixsy

Clixsy performs paid advertising and SEO for personal injury and mass tort attorneys in the United States. They offer a full spectrum of digital marketing services for these law firms. Their “unique super power” is being able to position themselves at the leading edge of understanding how content and user intent influences RankBrain, Google’s machine-learning artificial intelligence system that helps sort through its search results.

2. Enfusen Digital Marketing

Enfusen Digital Marketing delivers high performing marketing campaigns for enterprise organizations. They’ve worked with organizations like Microsoft ® to design traffic and marketing automation campaigns that convert visitors into paying customers. Their services include SEO, SEM, content marketing, CRO, and analytics. They are an industry leading provider of enterprise marketing services to the healthcare, nonprofit, and technology sectors.

3. Nealon Solutions  

Owned and operated by ecommerce expert Gary Nealon, Nealon Solutions offers ecommerce consulting for 6 to 7-figure companies that are looking to scale to seven-and-eight figures. They utilize the same techniques and processes used to grow a 30+ million dollar ecommerce company, and show them how to apply them to their business to expedite and promote growth.

4. Authority Solutions

Authority Solutions combines proven online data-driven marketing methods with a constant desire to drive client's revenues higher. As their name suggests, they are the authority in providing digital marketing solutions for growing companies. Authority solutions prides themselves in delivering consistent results, despite constant Google algorithm updates and ever-changing online platforms.

5. Cirius Marketing

Cirius Marketing offers done-for-you marketing services specializing ecommerce, brick & mortar, & service based businesses.  Primarily serving small businesses with websites, funnel strategies, marketing automations and Virtual CMO options, their advanced strategies will work for any size business, small or enterprise.  As a partner of DigitalMarketer & Infusionsoft, they certify every employee with all 8 Digital Marketer certifications.

6. Attwood Digital

Founded by award-winning UK entrepreneur Mark Attwood, Attwood Digital is an agency that specializes in SEO and attacking markets laterally. Priding themselves in helping business in any way they can, Attwood Digital is not your typical agency. Although they work with some of the biggest companies in the UK, they are also known for providing free advice and services for start-ups and struggling businesses.

7. KESocial

KESocial combines the the creativity of a marketing agency with the process-oriented know-how attitude of an IT consulting group. This agency does nothing less than focus on and deliver value for those companies who are interested investing intelligently in digital marketing and IT. More than a just a “paid 3rd party” service, they become part of your team. They become your expert on staff to improve your return on investment with digital marketing and integration and teach your entire company how to get more out of your entire digital portfolio.

8. High Voltage SEO

Co-founded by Andrew Steven and Kyle Roof, High Voltage SEO works to find proven SEO solutions through scientific testing. They stand behind their mission statement of “Superior SEO through research”. While many SEO firms test theory on their clients' sites, High Voltage creates test environments to find effective techniques and dispel SEO myths. With locations in Melbourne, Berlin, and Phoenix, High Voltage collaborates with local, national, and international partners.

9. Pool Builder Lead Rocket

Pool Builder Lead Rocket is a digital advertising agency that specializes in online marketing for small businesses in the pool & spa industry. They build complete digital marketing systems that will laser target your customers at every stage of their buying cycle in order to find, nurture and close more leads to deliver the highest ROI of your marketing budget.

10. Digitaleer

Digitaleer delivers world class service and inbound marketing solutions for clients in the Greater Puget Sound Area.  Digitaleer focuses on providing B2C lead generation, web design, development, and online marketing services for businesses in several markets including legal, healthcare, manufacturing, hospitality and more. Their areas of expertise include search engine optimization, PPC management, online reputation management, web design, and social media marketing.

11. Joza Marketing

Joza Marketing helps million dollar companies double their revenues In 12 months or less. As a Certified Digital Marketer Partner Agency based out of Calgary, Alberta, Canada, they specialize in done-for-you online sales funnels and easy traffic generation to increase leads, sales, and repeat customers. Joza Marketing’s CEO and Founder, Dave Albano, is on the Partner Advisory Board for the multi-million dollar and directly advises marketing legend Ryan Deiss and his team.

12. Webmonster

Having been in the website construction and search engine industry over 15 years, Webmonster helps corporate clients gain greater value and maximize profitability. Their clients include both large and mid-sized companies in various industries including theme park web development and search marketing, financial services, entertainer/celebrity branding through web design, search engine marketing and hotel/resort booking conversion.

13. VideoTelepathy

Video Telepathy is a video production agency that specializes in creating everything from ecommerce product videos, to emotionally charged story based marketing videos that help businesses grow their brand. Composed of a creative team of film making professionals and marketing veterans, they create quality product videos and video marketing packages that will showcase your product and in turn drive online sales, increase conversions and help build your brand.

14. Apuzzo Internet Marketing

Founded by Frank Apuzzo in February 2000, Apuzzo Internet Marketing specializes in attracting profit producing customers for the home services market. Apuzzo's SEO services deliver measurable results for every client. With offices in Naples and Orlando Florida, Apuzzo Internet Marketing serves clients in most of the major markets across the United States.

15. Direct Response Group

Since 1997, New York based Direct Response Group has been helping clients nationwide with online strategies and client acquisition. Their founder, Christopher Ulrich, an entrepreneurial technology attorney, started the company 20 years ago. The company evolved and currently serves law firms, professional services and clients with high ticket products and services.  Clients include Cingular (AT&T), Citibank,, CA, Pitney Bowes, and hundreds of others. They focus on delivering high quality prospects to their clients, rather than massive volumes of clicks.

16. Directive Consulting

Directive Consulting provides industry leading search engine marketing campaigns for B2B companies. As a MozLocal, Unbounce, Google, and Bing recommended company, they consistently contribute to publications including Marketing Land, Moz, Wordstream, PPChero, amongst many others. Directive speaks at conferences including SMXwest, Digital Summit, Share16, and State of Search. They are one of the highest rated agencies on and were hired by them to do their SEO.

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17. Sigma Web Ltd

Sigma Web Ltd specializes in ecommerce marketing using a holistic approach. Their personal key phrase research techniques help them discover new audiences and rework the learned intelligence back into other marketing activities. Those discovered search terms are integrated into future SEO, PPC and Email Campaigns. Their Google AdWords service helps reduce costs by 30 percent - 60 peercent while maintaining sales. They also provide full service design, build, optimization and promotion of websites.

18. Overflow

Overflow is a growth marketing agency focused on using digital tools to create measurable and repeatable results. Instead of vanity metrics, they set key performance indicators (KPI’s) that are directly tied to growth in the areas most important to our clients. Their toolbox includes Facebook Ads & Google Adwords management, SEO, Email, & Funnel Optimization.

19. Portside Marketing, LLC

Portside Marketing is a national agency that serves the digital & print marketing community. Portside Marketing serves both local and national clients and has been in business since 2011. They offer services including website design, logo design, SEO, and print marketing.With several awards in the areas of website design and graphic design, they continue to be recognized as one of the top marketing companies in the Dallas, Ft. Worth area and abroad.


Abeedle helps organizations challenged by inconsistent or low lead flow to grow lead count, increase their footprint, and drive prospective customers, partners, and students to action. They use strategies and campaigns on pay-per-click, social media, and search platforms to help clients develop predictable lead flow. They hold expertise in the areas of education, real estate, medical, and financial services. They have helped their clients gain more than 35,000 new customers last year alone.

Create a Better Digital Marketing Strategy With These 4 Tips

21. Datify

Datify is a data led digital marketing agency based in the UK. Datify launched in 2014 as a team of two with a unique approach in using data for their client's marketing campaigns. Datify provide a unique offering where they use social data from several sources to influence the ideation process and to maximise the chances of success. Since then Datify has grown rapidly to provide a full service offering and can now act as a supporting arm for any marketing department.

22. MRC SEO Consulting

Based in Calgary, Alberta, Canada, MRC SEO Consulting believes that a business website should have a brilliant marketing plan in order to achieve results. Providing a full range of digital marketing services to help your business grow and prosper online, they specialize in SEO.  Increasing your online presence using search engine optimization has never been more important, and MRC SEO Consulting works hard to make that happen for each and every one of their clients.

23. Infintech Designs

Infintech Designs is a digital marketing company specializing in SEO, SEM, & web design. With over 14 years experience and hundreds of optimized sites under his belt, owner Brian Hong focused on delivering his clients more leads, customers, & sales through customized digital marketing solutions online. They focus their marketing efforts on your target customer base, and work effortlessly to make sure your message is being conveyed through the most efficient channel possible.

24. BizFamous(TM)

BizFamous(™) elevates the perceived value of your company's products and services through an innovative content creation system called "Truthority"(™) that connects your story with your ideal audience in an influential way. Combining the latest neuromarketing research and data science, BizFamous(™) crafts contagious content that instantly captures your audience's attention and positions you as the leader in your industry.  Using media branding and social amplification, BizFamous(™) will make you famous if you're willing to be courageous.

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